حصاد الأسبوع الثالث
حصاد الأسبوع الثالث من حملة #الشرقية_وردية_18 , أثرٌ يتسع, ووعيٌ يصل, وشراكات تصنع الفرق .. معاً نحو مجتمع أكثر وعياً ✨💗
Al Sharqiyah Wardiyah is one of the largest breast cancer education and awareness campaigns in the Eastern Province, supervised by Saudi Cancer Foundation for 18 years, promoting a culture of early detection through sustainable community initiatives and partnerships.
Since 2008, the Saudi Cancer Foundation has been opening doors of hope for thousands of families across the Eastern Province with one message: every early detection means a longer life. Today, we invite you to be part of this lasting impact through a meaningful partnership that makes a real difference and leaves a mark that endures.
A comprehensive overview of the campaign, its impact, and partnership and sponsorship opportunities.
Educational awareness designs for organizations, to be used in social media posts
Guidelines for using the logo, colors, typography and supporting elements.
حصاد الأسبوع الثالث من حملة #الشرقية_وردية_18 , أثرٌ يتسع, ووعيٌ يصل, وشراكات تصنع الفرق .. معاً نحو مجتمع أكثر وعياً ✨💗
🗓️ يوم الجمعة - 30 أكتوبر 2026 📍 Tharwa Corniche ⏰ التجمع: 3:00 عصراً | الانطلاق: 4:00 عصراً 💡 المشاركة مجانية لجميع الفئات (رجال, نساء, أطفال, ذوو الاحتياجات الخاصة) 🎁 هدايا وسحوبات قيمه 🔗 رابط التسجيل: saudicancer.org.sa/#marathon
Mr. Thamer Al-Anzi, a representative of the Saudi Cancer Society, received the management of Bank Al Jazira in the region, Mr. Ali Al Hajjaj, Mr. Rami Khayyat, and Ms. Sheikha Al Mutairi, in a visit aimed at learning about the most prominent achievements of the Society, its qualitative projects, and its initiatives that contribute to serving the beneficiaries and enhancing their quality of life.
With the generous inauguration by His Highness the Governor of the Eastern Province - may God protect him - we are launching the first digital platform of its kind for the #Al_Sharqiyah_Wardiyah_18 🌸 campaign, coinciding with the year 2026 #Year_of_Artificial_Intelligence. We are presenting an integrated digital experience that is the first in the Kingdom in terms of breast cancer awareness campaigns; to facilitate booking appointments, partnerships, and exploring all events and tracks with a single click 💻✨_18 🌸 بالتزامن مع عام 2026م #عام_الذكاء_الاصطناعي, نُقدم تجربة رقمية متكاملة هي الأولى على مستوى المملكة فيما يخص حملات التوعية بسرطان الثدي; لتسهيل حجز المواعيد والشراكات واستكشاف كافة الفعاليات والمسارات بضغطة زر واحدة 💻✨
انطلاق الحملة التوعوية السنوية لسرطان الثدي في المنطقة الشرقية #الشرقية_وردية_18 تحت شعار #طمنينا_عليك ✨
The Saudi Cancer Foundation signed a cooperation agreement with Black Knight Company to participate in the #Al_Sharqiyah_Wardiyah_18 campaign to support the Foundation’s efforts in raising awareness about breast cancer and encouraging early detection. The Foundation was represented in signing the agreement by the Executive Director, Mr. Essam Ahmed Al-Jaafari, while Black Knight Company was represented by the Deputy Executive Director, Mr. Matar bin Ibrahim Al-Fuheid. وتهدف الاتفاقية الى دعم جهود الجمعية في التوعية بسرطان الثدي وتشجيع السيدات على الكشف المبكر, من خلال مبادرة «مجموعة وردية» مخصصة لدعم أهداف التوعية التي تتضمن تخصيص جزء من قيمة مبيعات كل مجموعة لصالح الجمعية خلال فترة الحملة, الى جانب تقديم 20 مجموعة مجانية للمفحوصات ضمن حملة #الشرقية_وردية_18, دعمًا لأهداف الحملة وتعزيزًا لأثرها التوعوي والمجتمعي
The Saudi Cancer Foundation signed a cooperation agreement with Orange Stations Company with the aim of supporting the #Al_Sharqiyah_Wardiyah_18 campaign and contributing to enhancing awareness about breast cancer and spreading the culture of early detection, in addition to discussing ways of future joint cooperation between the two parties in a way that contributes to serving cancer patients and improving their quality of life.
businesses that turned their storefronts into platforms for early-detection messages.
Free, confidential screenings supervised by medical specialists throughout October.
A milestone in our commitment to quality in services and awareness programs.
A 1.5 km route open to all with no registration fee — Friday, 30 October.
Numbers that tell a story of giving, and efforts that come together for greater awareness and a lasting impact More than 100,000 awareness messages, 470 early screenings, 93 pink partners, and 384 volunteer hours.. We continue towards a greater impact._18✨ أرقام تحكي حكاية عطاء, وجهود تتكاتف من أجل وعيٍ أكبر وأثرٍ يبقى أكثر من 100 ألف رسالة توعوية, و470 فحصًا مبكرًا, و93 شريكًا ورديًا, و384 ساعة تطوعية.. مستمرون نحو أثر اكبر
Agreements with government and private entities to expand the campaign’s impact this season.
1,920 فحصاً مبكراً, وأكثر من 230 ألف رسالة توعوية, و278 شريكاً وردياً .. وأثرٌ مستمر بجهود شركائنا ومجتمعنا لتعزيز ثقافة الكشف المبكر ✨💗
يا أهل الشرقية, ننتظركم اليوم في ماراثون الشرقية وردية 18 في كورنيش ثروة 🎀🏃🏻♀️
Every name here is a brave decision a woman made for her health.
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Share your moments with the campaign using #الشرقية_وردية_18
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حصاد الأسبوع الثالث من حملة #الشرقية_وردية_18 , أثرٌ يتسع, ووعيٌ يصل, وشراكات تصنع الفرق .. معاً نحو مجتمع أكثر وعياً ✨💗
🗓️ يوم الجمعة - 30 أكتوبر 2026 📍 Tharwa Corniche ⏰ التجمع: 3:00 عصراً | الانطلاق: 4:00 عصراً 💡 المشاركة مجانية لجميع الفئات (رجال, نساء, أطفال, ذوو الاحتياجات الخاصة) 🎁 هدايا وسحوبات قيمه 🔗 رابط التسجيل: saudicancer.org.sa/#marathon
Mr. Thamer Al-Anzi, a representative of the Saudi Cancer Society, received the management of Bank Al Jazira in the region, Mr. Ali Al Hajjaj, Mr. Rami Khayyat, and Ms. Sheikha Al Mutairi, in a visit aimed at learning about the most prominent achievements of the Society, its qualitative projects, and its initiatives that contribute to serving the beneficiaries and enhancing their quality of life.
With the generous inauguration by His Highness the Governor of the Eastern Province - may God protect him - we are launching the first digital platform of its kind for the #Al_Sharqiyah_Wardiyah_18 🌸 campaign, coinciding with the year 2026 #Year_of_Artificial_Intelligence. We are presenting an integrated digital experience that is the first in the Kingdom in terms of breast cancer awareness campaigns; to facilitate booking appointments, partnerships, and exploring all events and tracks with a single click 💻✨_18 🌸 بالتزامن مع عام 2026م #عام_الذكاء_الاصطناعي, نُقدم تجربة رقمية متكاملة هي الأولى على مستوى المملكة فيما يخص حملات التوعية بسرطان الثدي; لتسهيل حجز المواعيد والشراكات واستكشاف كافة الفعاليات والمسارات بضغطة زر واحدة 💻✨
انطلاق الحملة التوعوية السنوية لسرطان الثدي في المنطقة الشرقية #الشرقية_وردية_18 تحت شعار #طمنينا_عليك ✨
The Saudi Cancer Foundation signed a cooperation agreement with Black Knight Company to participate in the #Al_Sharqiyah_Wardiyah_18 campaign to support the Foundation’s efforts in raising awareness about breast cancer and encouraging early detection. The Foundation was represented in signing the agreement by the Executive Director, Mr. Essam Ahmed Al-Jaafari, while Black Knight Company was represented by the Deputy Executive Director, Mr. Matar bin Ibrahim Al-Fuheid. وتهدف الاتفاقية الى دعم جهود الجمعية في التوعية بسرطان الثدي وتشجيع السيدات على الكشف المبكر, من خلال مبادرة «مجموعة وردية» مخصصة لدعم أهداف التوعية التي تتضمن تخصيص جزء من قيمة مبيعات كل مجموعة لصالح الجمعية خلال فترة الحملة, الى جانب تقديم 20 مجموعة مجانية للمفحوصات ضمن حملة #الشرقية_وردية_18, دعمًا لأهداف الحملة وتعزيزًا لأثرها التوعوي والمجتمعي
The Saudi Cancer Foundation signed a cooperation agreement with Orange Stations Company with the aim of supporting the #Al_Sharqiyah_Wardiyah_18 campaign and contributing to enhancing awareness about breast cancer and spreading the culture of early detection, in addition to discussing ways of future joint cooperation between the two parties in a way that contributes to serving cancer patients and improving their quality of life.
businesses that turned their storefronts into platforms for early-detection messages.
Free, confidential screenings supervised by medical specialists throughout October.
A milestone in our commitment to quality in services and awareness programs.
A 1.5 km route open to all with no registration fee — Friday, 30 October.
Numbers that tell a story of giving, and efforts that come together for greater awareness and a lasting impact More than 100,000 awareness messages, 470 early screenings, 93 pink partners, and 384 volunteer hours.. We continue towards a greater impact._18✨ أرقام تحكي حكاية عطاء, وجهود تتكاتف من أجل وعيٍ أكبر وأثرٍ يبقى أكثر من 100 ألف رسالة توعوية, و470 فحصًا مبكرًا, و93 شريكًا ورديًا, و384 ساعة تطوعية.. مستمرون نحو أثر اكبر
Agreements with government and private entities to expand the campaign’s impact this season.
1,920 فحصاً مبكراً, وأكثر من 230 ألف رسالة توعوية, و278 شريكاً وردياً .. وأثرٌ مستمر بجهود شركائنا ومجتمعنا لتعزيز ثقافة الكشف المبكر ✨💗
يا أهل الشرقية, ننتظركم اليوم في ماراثون الشرقية وردية 18 في كورنيش ثروة 🎀🏃🏻♀️
Early detection raises breast cancer survival rates to over 97%.
Your business… a partner in spreading awareness and protecting lives, carrying breast cancer early-detection messages into the heart of our community.
A track that combines financially supporting the foundation with spreading the early-detection message inside your business, with a complete benefits package.
Choosing the right track for your business
Choose a suitable day and date
From the foundation’s headquarters or by contacting us
Materials installed two days before activation
via social media channels
Sharing messages and welcoming customers
Honoring the partner and highlighting their contribution
Receive the visual identity kit and display it in your business — with no financial commitment.
Choosing the right track for your business
Choose a suitable day and date
From the foundation’s headquarters or by contacting us
Materials installed two days before activation
via social media channels
Sharing messages and welcoming customers
Honoring the partner and highlighting their contribution
مشاركات الجهات في التوعية والتثقيف عن سرطان الثدي
We’re present at leading destinations and venues all month to be closer to you.
A hands-on interactive experience raising awareness of the importance of early detection.
Booths that carry our message to different locations every day.
The Eastern Province’s largest community sports event — celebrating life and supporting the message of early detection.
Marathon Sponsors & Partners
We’ll contact you by phone as soon as registration officially opens.
































































































































































































































Behind every number is a person who chose to get screened.
A regular screening takes only minutes of your time, but it gave me whole years with my family. I didn’t hesitate the day I decided to get screened.
I discovered the tumor at a very early stage — thanks to God, then to the free screening truck. Today I encourage all my friends to get screened every year.
Early detection greatly raised my chances of recovery. I owe so much to everyone behind this campaign, year after year.
I had postponed my screening for two years out of fear of the result. When I finally did it, I realized the fear was heavier than the screening itself.
My daughter booked the appointment for me and insisted I go. Today I’m the one who reminds my neighbors of their appointments every year.
I went through treatment surrounded by a team that never left my side for a moment. My message to every woman: you are never alone.
I hope there will always be mobile clinics like this for other diseases too. Thank you from the bottom of my heart.
A regular screening takes only minutes of your time, but it gave me whole years with my family. I didn’t hesitate the day I decided to get screened.
I discovered the tumor at a very early stage — thanks to God, then to the free screening truck. Today I encourage all my friends to get screened every year.
Early detection greatly raised my chances of recovery. I owe so much to everyone behind this campaign, year after year.
I had postponed my screening for two years out of fear of the result. When I finally did it, I realized the fear was heavier than the screening itself.
My daughter booked the appointment for me and insisted I go. Today I’m the one who reminds my neighbors of their appointments every year.
I went through treatment surrounded by a team that never left my side for a moment. My message to every woman: you are never alone.
I hope there will always be mobile clinics like this for other diseases too. Thank you from the bottom of my heart.





Yes, screening at the early-detection truck is completely free and takes only a few minutes under specialist medical supervision.
Screening is available to everyone, without exception. You only need to bring a copy of a valid ID — national ID, residence permit (Iqama), or visit visa — to complete registration.
by filling in the booking form in the "Free Screening Truck" by choosing the city, date and time slot — you’ll receive a confirmation message.
Please choose one of the tracks under (Pink Partner Initiative · Third Edition) and submit your request through the form "Join as a partner", and we’ll contact you to complete the process.
The launch ceremony of the "Al Sharqiyah Wardiyah 18" in early October 2026 — you can follow the countdown at the top of the page.
Yes, registration is completely free for everyone. Our goal is community participation — everyone’s health is the real win. We invite you to register and win with us.
Your data is used only to coordinate your appointment and is never shared with any party.
Behind every success is a passion that never fades — a team working all year long with one spirit, so the campaign reaches you at its best and creates the impact you deserve.
Essam Aljaafari
Executive Director of the Foundation
Aljazi Alshahrani
Campaign Manager
Khairiah Alshahrani
Partnerships & Public Relations Officer
Thamer Alanazi
Marketing & Financial Resources Manager
Abdullah Alowaid
Volunteering Department
Noura Alowaid
Volunteering Department
Osamah Essia
Volunteering Department
Anas Alomari
Mobile Clinic Supervisor & Support Services
Because awareness is everyone’s responsibility — and you are the biggest part of this message. Contact us with any question about booking, partnerships, or sponsorship.